Privacy Policy

Welcome to TFC Marketing ("we," "us," or "our"). We respect your privacy and are committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website (tfc.marketing) or engage with our services.

By accessing our website or using our services, you agree to the practices described in this policy.

1. Information We Collect

We collect information that identifies, relates to, describes, or could reasonably be linked to you ("Personal Information"). We collect this in two ways:

  • Information You Provide Directly: When you book a strategy call, fill out a contact form, subscribe to our newsletter, or apply for a career, we may collect your name, email address, phone number, company name, and any other details you choose to provide.
  • Information Collected Automatically: When you visit our site, we automatically collect certain data using cookies, pixels, and tracking technologies. This includes your IP address, browser type, operating system, pages viewed, clicks, and how you navigate our site.

2. How We Use Your Information

We use the information we collect to operate our business and provide high-quality services. Specifically, we use your data to:

  • Provide, operate, and maintain our website.
  • Communicate with you, including responding to inquiries and sending strategy call details.
  • Send marketing emails, newsletters, and promotional materials (you can opt out at any time).
  • Analyze website usage to improve our design, content, and user experience.
  • Deliver targeted advertising and retargeting campaigns across platforms like Meta and Google.

3. Cookies and Tracking Technologies

To help us understand how users interact with our site and to run our marketing campaigns, we use cookies and similar tracking tools (such as Google Analytics, Meta Pixels, and Microsoft Clarity).

  • Microsoft Clarity: We partner with Microsoft Clarity and Microsoft Advertising to capture how you use and interact with our website through behavioral metrics, heatmaps, and session replay. Site usage data is captured using first and third-party cookies to determine the popularity of products/services and online activity. Additionally, we use this information for site optimization, fraud/security purposes, and advertising. For more information, visit the Microsoft Privacy Statement.
  • Opting Out: You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, some parts of our website may not function properly.

4. How We Share Your Information

We do not sell your personal information. We only share your data in the following circumstances:

  • Service Providers: We may share data with trusted third-party tools that help us run our business (e.g., Shopify, CRM software, email marketing platforms like Klaviyo, and analytics providers). These parties are obligated to keep your data secure and use it only for the services they provide to us.
  • Legal Compliance: We may disclose your information if required to do so by law or in response to valid requests by public authorities.

5. Data Security

We use industry-standard administrative, technical, and physical security measures to protect your Personal Information. While we strive to use commercially acceptable means to protect your data, please remember that no method of transmission over the internet or electronic storage is 100% secure.

6. Your Privacy Rights

Depending on where you reside (such as California or the European Economic Area), you may have specific rights regarding your personal data, including:

  • The right to know what personal data we have collected about you.
  • The right to request the deletion of your personal data.
  • The right to opt-out of marketing communications (by clicking "unsubscribe" at the bottom of our emails).

To exercise any of these rights, please contact us using the information below.

7. Third-Party Links

Our website may contain links to third-party sites or case studies. If you click on a third-party link, you will be directed to that site. We strongly advise you to review the Privacy Policy of every site you visit, as we have no control over their content or privacy practices.

8. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any material changes by posting the new policy on this page and updating the "Effective Date" at the top.

9. Contact Us

If you have any questions about this Privacy Policy or how your data is handled, please contact us: